Fur Free Friday 2009

This year, Fur Free Friday IDA kicks off on November 27, 2009, the day after Thanksgiving. Please join animal advocates around the world as we unite to educate shoppers about the real cost to animals when fur is purchased. The recent downturn in the economy has caused a slump in fur sales, which is indeed good news for animals. Let’s keep the momentum going and enlighten more and more people about the horrors fur-bearing animals endure, so shoppers will forever make the choice never to buy any item made with real fur again. Millions of furry animals can't save themselves — please get involved to help them now!

Help End the Sale of Fur at Nordstrom

Nordstrom is a fourth-generation family business that has a solid customer service reputation and a name that evokes a sense of responsibility and success. Why, then, does the Nordstrom family continue to sully its reputation with ties to the fur industry?

Find out what you can do to end the sale of fur at Nordstrom.

details here >>>

Take Action for Truth in Fur Labeling

U.S. law allows clothing designers and retailers to omit, on their labels, any mention of animal fur on fur-trimmed jackets. They are even allowed to dye real fur to make it look fake, and sell it without mentioning on the label that it is real fur.  details here >>>

bebe goes fur free!

VICTORY! bebe has gone fur free: bebe committed to stop selling animal fur in all of its garments, handbags and other products starting with the fall 2008 fashion season.
details here >>>

The True Price of Fur

Fur is a deadly luxury that animals can't afford. They are killed not out of necessity (for example to keep people warm: synthetic materials are warmer and cheaper), but for money and fashion - to make $10,000 mink coats, fur collars and frivolous fashion accessories. Most fur-bearing animals are raised in fur mills, kept in wire cages with as many as 100,000 "livestock" in a single facility. Trapped in cages, wild fur-bearing animals are denied their most basic natural behaviors.  MORE >>